Stüssy: The First Surf-to-Street Company

From its humble start in 1980s Southern California, Stüssy represents far more than just gear; it's a genuine cultural phenomenon. Initially conceived as a surf label by Shawn Stussy, the founder quickly saw the appeal of blending that relaxed, coastal vibe with the burgeoning urban scene. Early imagery, often showing playful allusions to surf cul

read more